Arrival in Japan
Automotive studies at NATS
ABOUT ALPHA JAPAN
Established in 2009 and based in Inzai, Chiba, Alpha Japan connects customers across Asia with Japanese products through SEKAIMEN and cross-border logistics.
OUR STORY
Our founder developed a passion for cars and tuning from an early age. In 2006, he moved to Japan to study at Nihon Automotive College (NATS), where he gained specialist knowledge and the national Level 2 Automotive Mechanic qualification.
After graduating, he founded Alpha Japan in 2009, making that expertise and passion the foundation of the company. In 2011 the business entered Japanese proxy purchasing, beginning with original and aftermarket automotive and motorcycle parts before expanding into a much wider range of Japanese goods.
The company later created SEKAIMEN, its cross-border commerce platform, expanding from Taiwan to Hong Kong, Malaysia, Vietnam, Indonesia and Singapore. Today it serves as a growing bridge between Japan and consumers across Asia.
MILESTONES
Automotive studies at NATS
Alpha Japan established
Starting with automotive parts
Connecting Japan and Asia
OUR VALUES
Our founder holds Japan’s national Level 2 Automotive Mechanic qualification. First-hand knowledge of parts, tuning culture and JDM vehicles supports more precise checks of quality, specifications, sourcing and export requirements.
Our Japan-based team directly manages purchasing and logistics. Receiving, inspection, packing and dispatch through our own warehouse support consistent quality, timing and communication.
From automotive parts to a broad range of Japanese goods and cross-border commerce, our experience helps us adapt services to the needs of each market.
Our team communicates in Traditional Chinese, Japanese and English, helping customers across markets receive clearer and more efficient support.
LOOKING AHEAD
With our Japan headquarters at the centre, we will continue to deepen our work in Taiwan, Hong Kong, Malaysia, Vietnam, Indonesia and Singapore, while carefully evaluating opportunities in new markets.
Through stable, direct operations, we aim to make SEKAIMEN a trusted first choice for Japanese proxy purchasing across Asia.
COMPANY PROFILE
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